Semrush Features

Start solving your marketing challenges today with 55+ tools and reports on Semrush.

Choose your area of interest

Keyword Research

Bring traffic to your site by finding the best keywords

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On-page SEO

Get new ideas to improve your site's health and SEO performance

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Competitor Analysis

Increase your website traffic and improve performance with competitors' winning strategies

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Content Marketing

Develop a powerful content strategy with data-driven solutions

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Local SEO

Optimize your site for local searches to get more customers in your area

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Rank Tracking

Track daily changes of your target keywords in your target location

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Social Media Management

Increase your brand awareness with our social media posting and analytics platform

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Link Building

Find unique opportunities to strengthen your backlink profile

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Competitor SEO Analysis

Find all of the keywords and content in your competitor's strategy

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Content Creation and Distribution

Create and share traffic-driving articles that make your target audience take action

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Content Optimization

Drive more organic traffic with personalized recommendations to optimize your content

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Content Marketing Analytics

Assess your content performance to identify areas of improvement

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Market Analysis

Analyze your position and get ahead of the competition in a current or new market

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Paid Advertising

See the paid keywords and ad copy from your competitor's PPC ads to craft a winning strategy

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Competitor PR Monitoring

Track your rivals' online mentions and social media presence to build your brand's reputation

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PPC Keyword Research

Build your perfect paid search campaign with our keyword research tools

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Website Monetization

Monetize your audience with our powerful tools for bloggers, ad publishers, and affiliate managers

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Get it all in one with Semrush

All tools

SEO

  • Backlink Analytics
  • Backlink Audit Tool
  • Backlink Gap
  • Bulk Analysis
  • Domain Overview
  • Google Data Studio
  • connectors
  • Keyword Gap
  • Keyword Magic Tool
  • Keyword Overview
  • Link Building Tool
  • Listing Management
  • Log File Analyzer
  • My Reports
  • On Page SEO checker
  • Organic Research
  • Organic Traffic Insights
  • Position Tracking
  • Ranks
  • Sensor
  • Site Audit

Content

  • Content Audit
  • Marketing Calendar
  • Post Tracking
  • SEO Content Template
  • SEO Writing Assistant
  • Topic Research

Advertising

  • Advertising Research
  • PLA Research
  • PPC Keyword tool

Competitive Research

  • Market Explorer
  • Traffic Analytics

Agency Growth Kit

  • Agency Partners Platform
  • Bid Finder

Social Media

  • Social Media Tools